The Charts Below Give Information About Usa Marriage Essay Example For Students

The Charts Below Give Information About Usa Marriage Essay The Charts Below Give Information About Usa Marriage and Divorce Rates Between 1970 and 2000, and the Marital Status of Adult Americans in Two of the Years. Summaries the Information by Selecting and Reporting the Main By limitation Cambridge LILTS 6, page 98 The charts below give information about USA marriage and divorce rates between 1970 and 2000, and the marital status of adult Americans in two of the years. Summaries the information by selecting and reporting the main features, ND make comparisons where relevant. Simple introduction: Paraphrase the question. Use the first chart. the second chart The first bar chart shows changes in the number to marriages and divorces in the LASS, and the second chart shows figures for the marital status of American adults in 1970 and 2000. It is clear that there was a tall in the number of marriages in the USA between 1970 and 2000. The majority of adult Americans ere married in both years, but the proportion of single adults was higher in 2000. We will write a custom essay on The Charts Below Give Information About Usa Marriage specifically for you for only $16.38 $13.9/page Order now In 1 970, there were 2. 5 million marriages in the USA and I million divorces, The marriage rate remained stable in 1980, but tell to 2 million by the year 2000. In contrast, the divorce rate peaked in 1980, at nearly I S million divorces, before falling back to 1 million at the end of the period. Around 70% of American adults were married in 1970, but this figure dropped to just under by 2000_ At the name time, the proportion of unmarried people and divorcees rose by about in total. The proportion Of Widowed Americans was slightly lower in 2000. Summary: Describe one main point about each chart (2 sentences) First chart: Compare marriage and divorce rates. Mention 1970, 2000 and anything interesting in between (l mentioned 1980) Second chart: Start by comparing the highest figures (married).

Five Words in English and in Corporate-speak

Five Words in English and in Corporate-speak Five Words in English and in Corporate-speak Five Words in English and in Corporate-speak By Maeve Maddox Corporate-speak takes many forms, but especially mysterious is the practice of taking a familiar English word commonly understood to have one meaning and using it with a less familiar meaning. Here are five examples. 1. actionable common meaning: â€Å"giving cause for legal action.† Example: Disrespect in the workplace may constitute actionable behavior. corporate usage: able to be acted upon or put into practice. Example: From Apple to the Toastmasters, the world’s most successful organizations demand that attendees leave meetings with actionable tasks. 2. ecosystem common meaning: A biological system composed of all the organisms found in a particular physical environment, interacting with it and with each other. Example: Sockeye salmon vs. Pebble Mine: Protecting a fragile ecosystem in Alaska from destruction. corporate usage: a complex system resembling a biological ecosystem. Example: For me, a successful Entrepreneurial Ecosystem is a space run by people with very entrepreneurial minds. Ecosystems are self-supporting, energetic environments that attract, nurture, move on and reward different stakeholders.   3. granular common meaning: Consisting of grains or granules; existing in the condition of grains or granules. (granule: A small grain; a small compact particle; a pellet.) Example: â€Å"Sandpaper† is material upon which a granular layer of some abrasive has been fixed by means of an adhesive. corporate usage: attending to or explaining the fine details of a topic. Example: The CEO and CFO see the bottom line of the cost of your department more clearly than they see the success of individual projects. Theyre not idiots. They can get granular if they have to, but what they really want to know is if the total cost of IT is worth the output. 4. socialize common meaning: to civilize, to make suitable for society. Example: Pet owners socialize their puppies by taking them into different situations. corporate usage: to let people know about something. Examples: 1. Employees will form beliefs based on what they experience before and after you widely socialize the new purpose and those beliefs will drive their actions. 2. When a good idea hits, find the fastest, cheapest way to get something that will demonstrate and socialize the idea to at least some segment of the target marked.   5. surface common meaning: intransitive verb meaning to come to the surface, especially, to rise to the surface of water. Figuratively, â€Å"to surface† means to come to public attention after a period of obscurity or concealment. Examples: 1. Sometimes we saw the whale and the dolphins surface at the same time. 2. Fear of the truths that might surface about ourselves corporate usage: transitive verb meaning â€Å"to raise.† Example: Plan on meeting regularly so that team members stay informed and any issues you surface are resolved in a timely manner. All occupations develop specialized terminology that serves a practical purpose. For example, terms like banner, head, and gutter provide useful shorthand in the context of running a newspaper. Used in an occupational context, the words’ other meanings do not impede communication. Wrenching the meanings of words like socialize and surface however, has the effect of muddying communication. Speakers who wish to be understood by the largest number of listeners will do well to avoid such meaningless cant in their business meetings and correspondence. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Business Writing category, check our popular posts, or choose a related post below:Grammar Test 1Capitalization Rules for the Names of GamesHow to Style Legislative Terms

Trends in Electronic Health Record Coursework Example | Topics and Well Written Essays - 750 words

Trends in Electronic Health Record - Coursework Example Spending 8 hours in a construction firm, mixing concrete and making floors can be considered as work. Spending hours on the desktop writing articles should be considered as work but monitoring a robot making car doors cannot be considered as work. Work done by nomal human being is actually hectic and requires an established health programme that can cater for one’s treatment at his or her work place. An organization or any work site, should establish an electronic health record for its employees or workers. Physicians should also be present inany work place. Physicians’ ability to deliver effectively in the health care has always been curtailed by the overwhelming amount of data that they receive and deliver in the event of discharging their errands. It is obvious that medical care gets complex as days pass by besides the fact that information gets to the physicians at uncontrollable rate. It is thus imminent that the physicians and other health care givers have access to latest technologies that would enable them cope with the overwhelming amount of information and therefore offer services based on latest information. This means that there has always been a need for the health care industry to develop computerized system that would enable the health care givers ranging from the physicians, nurses, pharmacists, to laboratory technicians capture, manage, and deliver health care information electronically. It is noteworthy that the dire need for the digital record gave birth to the Electronic Health Record (EHR). The Electronic Health Record (EHR) has been an important tool for the health care givers in providing effective and efficient health care services to the patients. Electronic Health Record (EHR) has been in the health industry for a long period estimated at four decades. It is plausible that majority of healthcare setup ranging from small to large operators have realized significant aspects of the EHR and are in the run to implement it. It is noteworthy that the present appetite for EHR is not only an American experience but also a global initiative taking into consideration that there is an ever-increasing global demand for EHR software. This claim can be justified by the escalating number of EHR developers and vendor companies that the world has been experiencing over the past few years. In other words, the demand for Electronic Health Record is growing day by day, which is a positive sign that various healthcare providers appreciate the value of computerized health record across the globe. Hospitals are presently one of the major consumers of the Electronic Health Record (EHR) owing to the large handling of the patients’ information and other related medical records. Overview and History of Electronic Health Record (EHR) Electronic Health Record (EHR) refers to longitudinal electronic record of patient’s medical data gathered and stored owing to a patient’s encounter with the healthcare provide r (MITRE Corporation, 2006). In other words, EHR involves collection and storage of patient’s health information in an electronic form in order to enhance ease handling and sharing of information within the hospital setup. The digitalized patients medical information contained in the EHR include but not limited to immunizations, patient demographics, problems, medications, vital signs, radiology reports, past medical history, laboratory data and progress

Grunert's Total Food Quality Essay Example | Topics and Well Written Essays - 1750 words

Grunert's Total Food Quality - Essay Example Furthermore, very well taste being free from Bovine Spongiform Enciphalopathy, genetic amendment and food additives are incentives for buying food. According to the Grunert's Total Food Quality Model the propensity towards augmented consumption of food can be correlated to a broader concern as regard to environmental issues. The major reasons that thwart consumers from purchasing food are: high price, be deficient in availability, gratification with conventional food, lack of reliance, the inadequate choice and paucity of perceived value. Although a number of consumers have shown curiosity in food, the food options of comparatively few people have been affected. Hence, expressed curiosity in food does not play a momentous role in food purchase and a disparity between positive attitude and behaviour is evident. Thus, acquaintance of consumers' cognitive structures and their impact on the purchase decision will indeed shed light on consumers' food purchases verdict that facilitates UK food firms in devising their marketing strategies. Economic theory has shown some confine in explaining the intricacy and multidimensionality of consumer activities. These bounds not only relate to the supposition of consumer rationality (that is utility exploiting behaviour) and flawless information. The majority of economic models use relative prices and disposable income or budget as illustrative variables of consumer deeds and treat every other sway (for instance social, economic and cultural factors) as cloaked or latent variables: quality inspection is one of them. The analysis of Grunert's Total Food Quality Model guides United Kingdom food firms devising marketing strategies that how consumer attitude deals primarily with predilections and how predilections are formed in the mind of the consumer. Marketing approaches to consumer attitude may be eminent as cognitive versus behavioural. According to Grunert the cognitive approaches underscore constructs dealing with cerebral structures and thinking processes; behavioural approaches stress upon direct links among the characteristics of the environment and behaviour. Both approaches are broadly accepted and accredited ways of analysing behaviour, with a high degree of complement. In this analysis one will ponder on the first approach and concentrate on consumer product knowledge, engagement and eagerness in the case of organic products. From a cognitive perspective, one can define consumer behaviour as the activities that people engross in when deciding, purchasing, and using goods and services to gratify desires. Such activities involve cerebral and emotional processes, besides physical actions. The cognitive approach is based on consumer acquaintance, product perception and the desires consumers want to gratify. Cognition is referred to as the dynamic cerebral constructs and processes involved in thinking, discerning and interpreting stimuli and events from the environment. It includes the information, sense and values that consumers have developed from their practice and stored in their memories. Whilst several aspects of cognition are sentient

Operations management Coursework Example | Topics and Well Written Essays - 2500 words

Operations management - Coursework Example The culinary department encompasses kitchen affairs while the rest of the departments are self explanatory given the line of duty. The supply department is one of the key departments that carry a lot of significance in having the hotel and restaurant facilities running. A hotel usually has many amenities that keep it going and these include food and drinks, toiletry amenities, bedding, furniture and kitchen cutlery. Depletion of these supplies fluctuates depending on the high and low seasons of customer inflow to the facilities. However, the Olympic Games are a unique scenario that makes a long calling for hotel facilities. Attendance to this colossal sporting event is recorded as one of the largest in the sporting history that closely competes with FIFA World Cup. In such contexts, hotel organizations are keen to ensure quality services to the expected large number of customers. Quality services entail customer satisfaction, employee etiquette and above all reliable delivery of hote l goods and amenities from various supplies that keep the running of the hotel facility alive. Supply is an aspect in the hotel industry that concerns operational management. A relationship between operations management and supply will be discussed in this paper, in addition to the factors considered in reliable hotel supply. These details will be encapsulated with various analyses of the way hotels and restaurants could ensure reliable supply to their respective requirements, and a further analysis of some operational techniques that could be employed to ensure both quality and reliability in supplies broken under various subsections in this paper. Operations Management and Supply: Techniques to be employed by Operations Management Operations management is a management area that deals with planning and product management, procedures, various business services and most importantly, supply chains. This management level, though at the management level on the management hierarchy betwe en strategic and operational levels, is considered to be the epicenter that holds most businesses. Every efficiency and profit realized in most business franchises should be attributed to this management section and especially the personnel in charge. This might be despite the attribution always being to the strategic level of most organizations. In the hotel industries, among other tasks, operations management is also tasked in ensuring reliable hotel amenities supply for the smooth flow of activities in the facility. To do this, several personality traits for the operation manager are vital to ensure efficiency and effectiveness given the delicate environment of hotel activities that revolve on service delivery and employee etiquette. These traits will ensure efficiency in service delivery that would include reliable supply delivery that has the standard quality characters. They could also describe the various techniques that hotels need to undertake in order to ensure quality in supply from suppliers (Stevenson, 2008). The first trait that the operation manager should contain is leadership. This trait might seem a little bit general, but in the real sense, it has more than is defined by the first impression. Leadership entails the authority to spread influence among a team of subordinates and peers in a given context of society, either in work or other general scenarios. Qualities that may be exhibited by prominent leaders include trustworthy,

Analyzing Enterprises Service Quality Survey

Analyzing Enterprises Service Quality Survey Enterprises Service Quality Survey is attempting to gather very precise information on the value and quality of its service throughout the whole process. The first few questions are very generic and are aiming to source information on the overall experience of dealing with the Enterprise Rent-A-Car. This includes information on customer satisfaction. Enterprise Rent-A-Car is trying to attain valuable information on how customers feel the service could improve and how customers would rate the telephone reservation process. These sorts of questions are unspecific and are the beginning to service quality surveys for any enterprise. As the survey progresses, customers are urged to articulate how long the process of picking up and returning the rental car took. Surely, by doing this, Enterprise Rent-A-Car are trying to attain approximate times so they can average the results out and seek to improve on the results in the coming months and years. Customers are asked to rate sundry questions based on five options: Excellent, Good, Fair, Poor and Non Applicable (N/A). Utilising this rating method the firm can obtain a definite level of customer fulfilment and find out where their strengths and weaknesses lie concerning each aspect of the service they provide. One interesting aspect to note about the information Enterprise Rent-A-Car are trying to source is that only one question requires the customer to write out an answer whereas every other option simply requires a ticking of the box in an option such as Good, Fair, Poor etc.. In my opinion, this means that Enterprise Rent-A-Car as a firm simply want polarised answers so to speak. By having to tick options such as Good, Fair and Poor, it becomes apparent straight away if the customer was satisfied with the service or not. If several questions required answers with full sentences, this could lead to numerous problems for Enterprise Rent-A-Car employees who are analysing the su rveys after. One problem is that customers could write out a half-hearted misleading answer with little or no meaning making it extremely difficult for Enterprise Rent-A-Car to attain valuable customer opinions and outlooks on the service. The Service Quality Surveys research objectives are quite simple. The objective of the research is to assess how well they are providing their service to customers. The most important aspect of the survey is that it is being answered by those who have used the service and whose opinion on the service is of huge strategic importance to the company. Question 3: In addition to or instead of the mail survey, what other means could Enterprise use to gather customer satisfaction information? There are numerous other means that Enterprise Rent-A-Car could utilise to gather customer satisfaction information. Observational research involves gathering primary data by observing appropriate people, actions, and situations to gather how satisfied the customer is. Ethnographic research involves sending trained observers to monitor and interact with consumers in their natural environment. Experimental research is best for gathering causal information, through the use of cause-and-effect relationships. Enterprise Rent-A-Car could change the contact method from the currently used mail survey to the other available contact methods: Telephone, Personal (Face to Face) or online (through the use of the Internet). Each one of these contact methods has both benefits and disadvantages with regard to gathering customer satisfaction. Concerning response rate which is of utmost importance, Online and Personal can be classified as good while telephone lags behind and is poor for response rate. If one was to look at cost as a means of differentiating the other contact methods, telephone is obviously the most expensive with also personal contact cost being very poor indeed. Online methods of gathering information seems to be a brilliant way of gathering customer satisfaction information. Firstly it is very cheap once the consumer has an Internet connection. The simplicity of this process is the best alternative to the means being used by Enterprise Rent-A-Car to gather customer satisfaction info rmation. Question 4: What Specific recommendations would you make to Enterprise to improve the response rate and timeliness of feedback from the process? The specific recommendations I would make to Enterprise Rent-A-Car to improve the response rate and timeliness of feedback from the process is to conduct the survey online on their website http://www.enterprise.ie/car_rental/home.do The response rate would be increased ten fold in comparison with the use of the mail survey. Once the survey is completed, the information will be available to Enterprise Rent-A-Car in their database instantaneously. This means busniess decisions can be made quicker, faster and more efficiently. In comparison, while the mail survey has a free postage stamp so it costs the customer nothing to complete, the Internet is such an easier process. There is no need to head down to the post office and send back the survey, once users click the submit button their part of the customer satisfaction process is complete and their feedback is available to Enterprise Rent-A-Car straight away. Enterprise Rent-A-Car could offer customers a discount on their next transaction if they complete the survey in a specific period of time online. They would then have up to date valuable information on the levels of customer satisfaction the users have had with their service. Thus they can use this information and feedback to adapt their business to suit customers. Therefore the timeliness of feedback is improved which improves Enterprise Rent-A-Cars performance and will keep their customers loyal to their service. Marketing Principles Assignment 2 Choose a recent purchase that involved not only yourself but other people in making the decision. What role(s) did you play in the process? What roles did other people play and how did they influence your choice? Recently, the home computer in the family house broke and so a new desktop computer was needed for everyone in the family to use. My father asked the whole family to do a bit of research into the best available computers and that we would agree between us on the best available option to suit everyone. We were given that we had a budget of 800 to spend replacing a home computer that had finally worn down after five years of constant use. Each one of the family scoured various magazines, catalogues as well as visiting stores such as Currys and PC World to check the computer market for the best suitable fit for us. I played a key role in the choosing of a computer for the family as I was viewed among the family as the most technically aware person with regards to the latest products being unveiled in the business market. My two sisters were quite proficient users of computers but my parents were looking more at the cost and simplicity side of purchasing and utilising the computer. I researched reviews online for each type of computer and noted the opinions of others in my college class who were adept computer users and had a broad knowledge of the market. My sisters played the role of reading over the reviews I had picked out to give a second opinion to me on what they thought of products I had earmarked as being a potential purchase for the family. This role influenced me as it gave me the confidence to follow on from the primary research I had carried out. My father played the role of making sure I was keeping within the budget allotted for the computer. His role influenced me as it was a constant reminder to keep within the money designated to purchase the computer. My mother kept an eye on me to make sure that I was looking out for the best needs of the family and not just my personal needs. Her role influenced me as it re-emphasised to me that the computer was for the whole family and not just my preferences. What type of buying decision behaviour process did you go through? At each stage (need recognition, information search, etc.), outline what activities took place Need Recognition: Directly after the breaking down of the home computer, a close family friend purchased a new desktop computer with all the state of the art specifications. I was aware of the quality of the product but my parents who were oblivious to the latest technologies were thoroughly impressed by the newest technologies such as Bluetooth, Built in Microphone and Webcam, huge Hard Drive space and the simplicity of the User Interface. My father decided that instead of paying to fix the worn down computer, a new computer with all these latest cutting edge technologies would be more suitable. Thus a need for the new computer was triggered in my father by external stimuli, in this case the family friends positive feedback. Information Search: Thus my father urged the family and primarily myself to scout the market for a computer with all the latest technologies. Other than the personal source (family friend) who had been the external stimuli in the first place, I consulted an extremely knowledgeable I.T whizzkid in my course to offer his opinions. As mentioned previously the mass media was used to provide us with information on the products i.e. technology websites, blogs etc. I paid a trip to the local Galway computer superstore PC World and I was given a test run on a few of the latest computers released by the leaders in the personal computer market such as Sony, Toshiba and Samsung. Evaluation of Alternatives: In the computer market there are so many alternatives so each alternative was scrutinised thoroughly. The first choice was to choose between either an Apple Mac or a Personal Computer (PC). I would regard myself as a huge fan of the Apple and very susceptible to their compelling marketing of their products. If I was to choose PC there are so many leading companies with high quality computers to choose from. I decided to categorise the PCs in terms of warranty, look, price and performance. I weighed up which company offered the best post sale support to consumers if problems were to arise. Look was based on the easiness on the eye of the product as well as weight, size etc. Performance was based on user reviews from reputable sources. Purchase Decision: The family had a brief meeting and we decided to all divulge what each of us wanted from the computer (software, applications etc.) My father asked me to inform him of my opinion bearing everything in mind. I informed him that I believed the Apple products were the market leaders in terms of computer performance but that their products would not be suitable for the family and the price budget wasnt enough to purchase one. We decide on a PC with a Microsoft Windows OS platform as it would contain all the MS Office tools which would be of utmost importance to the family. My sister and I concurred that Dell Desktop PCs were receiving outstanding feedback and each computer could be tailored to suit the needs of the family. A Dell Inspiron One 23 with the specifications my father liked was agreed on by the family and purchased over the Internet that day. Post Purchase Decision: The family was incredibly satisfied with the product and has lived up to our expectations. Dell delivered within 3 days and a warranty of a year was given to us to cover us in case of unintentional damage to the computer. What choice criteria did you use? Did they change between drawing up a shortlist and making the final choice? The choice criteria as outlined up above were that we divide the computer into three categories: Warranty: We wanted to review which companies were renowned for having an excellent post-sale service given the problematic nature of technology and in specific computers. Look: My mother wanted the computer to have a pleasant appearance so it would blend into the corner of the living rooms environment. We also wanted it to be very lightweight so it could be transported if it had to be moved. Price: The computer had to stick within the budget allotted of 800 euro; there was no flexibility on this rule. Performance: We wanted the computer to run quickly and efficiently and have plenty of storage for the familys photo albums and software applications. The choice criteria did not alter between originally drawing up a shortlist and when we made our final choice. Marketing Principles Assignment 3 Discuss three alternative price-increase strategies that address these concerns. Increasing prices can be a very sensitive issue and can easily upsets loyal customers so companies must carefully approach how they increase prices. When increasing prices, the company must avoid being alleged as being a price gouger( Kotler Armstrong ,2010). Customers have long and clear memories and they will desert companies that they believe are excessively pricing their products. Competitors will prey on the companys necessity to increase their prices and so can advertise a cheaper price in their persuasive marketing campaigns, simply informing the market that they charge lower. There are three price-increase strategies that can address the concerns of customers fleeing from the company due to excess pricing: Honest Approach: The first method of increasing prices that can address the concerns of customer loss is the honest approach. By maintaining a sense of fairness surrounding the price increases, customers will realise that there are legitimate reasons for the rise in prices and that these increases are because of a necessity not a profit hungry exercise from the upper echelons of the organisation. Company communications should tell the customers exactly why the prices are being raised and thus the customers are not left in the dark as to the reason behind the price increase. Honest is always the best policy is an overused phrase but this may just apply in a competitive business market if the firm wants to keep faithful to their loyal consumers. Low Visibility Price Moves: A good technique of increasing prices is by making low-visibility price moves first. Examples include reducing discounts, ever-increasing minimum order sizes and slowing down the production of low margin products. The company sales force should help business customers find ways to economize. By getting rid of offers such as 33% off etc. the firm will steadily increase the amount of revenue they are earning for each product without displeasing their loyal customers. If the removal of discounts is done subtly, then customers will not notice that the price has increased officially and firms can benefit from this method. Unbundling of Market Offering: By removing features, packaging, or services and separately pricing elements that were formerly part of the offer, firms can increase profits. By unbundling their product offering, they can gain more revenue for each sale of a product. By doing this firms are making consumers pay extra for the excess parts of a product such as packaging. This will not easily upset customers as much as say just increasing their product. Airlines such as Ryanair are using this method of increasing prices. For example, to keep flight fares down, Ryanair are charging separately for services that were once part of the price paid in the flight. Examples include a restriction on the weight of handheld luggage and food served on flights. Thus when you are paying for a flight, it is simply the transport you are paying for with no built in perks. Principles of Marketing Assignment 4 Q.1 ZARA SUPPLY CHAIN Q.3 Zara employs a corporate vertical marketing system. A corporate vertical marketing system can be defined as when a single owner runs organizations at each stage of the marketing channel(Kurtz, McKenzie Snow, 2010) Zara has such an efficient and effective supply chain that it has almost total control of every aspect from raw materials to the consumer purchasing the product at the end. This is directly mentioned in the case study his experience led him to design a system in which he could control every aspect of the supply chain (Kotler Armstrong, 2010). Zara benefits greatly from adopting this system. Firstly, the 300 creative staff that carry out the design, benefit from information sent to them by the shop assistants who can report on the latest fads that are trending as they are directly dealing with the customers on the frontline. With regards to sourcing, as mentioned in the case study by using this type of a VMS that while Zaras rivals outsource nearly all their product to che ap production facilities in Asia, Zara makes 40 percent of its own fabrics and produces more than half its own clothes. Therefore Zara which is located in Northern Spain needs not to rely on slow moving suppliers. This is of huge benefit and speeds up the process from raw materials to retailing meaning Zara can produce two or three times as many items as its competitors. Zara carries such business clout that it uses local co-operatives to complete some tasks such as sewing meaning that these materials are sent back quickly to the factory where they are moved onto the next stage in the supply chain. It has huge control of its packaging and distribution service by adopting this system. The huge warehouse which uses high quality machinery is so efficient that the packaging process which can be of concern to other firms in this sector of the market is completed seamlessly by Zara. Therefore Zara, by using a corporate vertical marketing system enjoys many benefits and is the dominant fig ure in its market. Q.4 In my opinion, Zara experiences very few disadvantages from employing its fast-fashion distribution system and the advantages of this distribution system easily outweigh and offset by its advantages. The advantages of fast fashion distribution system seem to be endless and this system generally pleases the end user as the variety of products available changes regularly while maintaining high quality. Firstly, personally I would imagine that through my study of microeconomics if because of the short production runs due to the amount of products being made from different raw materials each time with the change in the fashion trends is their cost of production very high. They certainly arent benefitting from economies of scale at the rate they change the type of products they are producing. While it is a huge advantage that they seem to have a change in product every few weeks in comparison with competitors who have shipments arriving at stores only 4-5 times a year, surely the distribu tion costs are exceedingly high. The cost of transporting new finished goods to the retailers every fortnight or so must put huge pressure on the sale of the stock because of the products short life cycle. However all that said, undoubtedly the advantage of this distribution offsets the disadvantages. For example, the figures mentioned in the case study paint a true portrayal of the massive success of this system. In some cases, Zara are launching as many as four times as many products as their competitors. Because, of the rapid nature of their products life cycle, obsolescence of inventory is never a problem. Thus the cost of storing inventories are never a problem nor is the loss of revenue due to having to cut down prices in end of season sales. Therefore, the advantages of fast fashion easily offset the disadvantages. Q.5 Zara adds value for the customer through major logistics functions in many ways. Major logistic functions include warehousing, inventory management, transportation and logistics information management. By barely having the need for warehousing due to the high turnover of stock quickly, customers are receiving the freshest new products without any chance of obsolescence. Also as a result of the efficient transportation system of Zara, it means that the overall price of the product should invariably cheaper for the customer to purchase. Zaras high quality packaging system done by efficient automate machinery means that the chances of products being damaged on arrival is very slim in comparison with some of the logistic functions of its rivals like Gap. Logistics Information Management which keeps tabs on the flow of information with regards to customer data adds value for the customer as there is documentation with the product and a manner of tracing back the product if there is ever a problem. Reference: Kurtz, McKenzie Snow, 2010 http://books.google.ie/books?id=lf7VKtZcJlgCpg=PA403dq=corporate+vertical+marketing+systemhl=enei=HWnlTOKxIsGwhQfYqoX0DAsa=Xoi=book_resultct=resultresnum=1ved=0CCwQ6AEwAA#v=onepageq=corporate%20vertical%20marketing%20systemf=false Principles of Marketing Assignment 5 There are three types of appeals used by marketing professionals when promoting a product or service: Rational Appeals, Emotional Appeals Moral Appeals. I intend to critically evaluate an advertisement that fits into each of these types of appeals using the A.I.D.A model. Rational Appeal: This type of appeal is concerned directly with the self interests of the audiences that are targeted by advertisers. This type of appeal tries to utilise a persons common sense to draw in their viewers. Rational Appeals use logic/reason to convince audiences (Chaudhari Gokhale, 2009). This type of appeal can also be used to try and elevate itself above its competitors by using its quality, performance or dominance over its main rivals. Through these appeals, the audience are made to think and believe that the advertisers product is the best in the market (Trehan Trehan, 2009). I believe an advertisement that expertly uses rational appeal to capture the audiences interest is that of Rolexs Commercial for Wimbledon 2010. http://www.youtube.com/watch?v=o1ECS3k9od0NR=1 Evaluation using A.I.D.A Model: Get Attention: From the offset my attention was fixated on the screen with the opening images presented in the advertisement. The nobility of the opening pictures showing the hallowed lawns of the Wimbledon tennis tournament and the image of the arrival of a sporting titan like Roger Federer instantly command the attention of the audience. Rolex cleverly have inserted their product within the first three seconds of the ad along with an up close illustration of Federer who is easily one of the sporting worlds most recognisable figures. Hold Interest: The audiences interest is held because of the slow build up of the advertisement with slow eerie music and the slow paced moving shots of Federer and their product. Suddenly, the advertisement burst into life and a plethora of fast paced action occurs which corresponds with a crescendo in powerful music. Arouse Desire: After a certain point in the advertisement, I became aware of the relationship between the number on the watch and how it directly communicates with the number of Wimbledon titles Federer is seen winning. I think they are trying to associate Federers unbelievable success with their product. I also noticed the Rolex advertisement on the scoreboard as Federer leaps in ecstasy having secured another victory. This almost subliminal style of interest showed me the power of the organisation and its lofty high class status in its market having such a strong connection with such a prestigious tournament. Obtain Action: The ending to the advertisement would certainly would certainly give me the impetus to purchase a Rolex watch. The closing image of Federer standing as a messiah like figure in front of the jubilant masses and the Rolex punch line A crown for every achievement made me assume that this successful relationship is going to continue and made me want to be part of this esteemed partnership. There is certain majesty to the connection between Rolex and Federer as both are viewed in the public eye to have an air of superiority to them. This is a great example of an advertisement that uses Rational Appeal. Emotional Appeal The Emotional Appeal theme of advertising is an advertising approach where the message seeks to evoke a positive or negative reaction in the consumer (Clemente, 2002). Thus this appeal has a direct connection with the heart and how the person is feeling or will feel after seeing the advertisement. An advertisement that uses Emotional Appeal to gain the audiences approval and loyalty to their product is used by Nokia (http://www.youtube.com/watch?v=l4Ek8i0ddSQ) Get Attention: The start of this advertisement shows a man and a woman in seemingly distant contrasting environments which captures the audiences concentration straight away. The woman seems to be entrapped within a desolate apartment alone with seemingly no way out due to the dark and persistent nature of the weather. In startling contrast, the man seems to be enjoying the freedom of life exploring a town with his trusty Nokia phone. Hold Interest: The music playing throughout the advertisement seems to have a quite emotional downtrodden tone to it and this is illustrated perfectly as the woman stares out the window of her apartment with sorrowfulness. The advertisement holds our interest as we are wondering what is the connection or relationship between the downtrodden woman and the joyful man. The man is getting his photos taken beside random billboards/signs and suspicion is aroused as to the meaning of this. Of course each of the photos is being taken by a clearly vivid Nokia phone and the random words being taken hold our interest as to whether the sundry words will have an outcome or a destination. Arouse desire: Desire is aroused to purchase the product when it is revealed the outcome of the various photos. The woman receives a multimedia message which maps out to reveal Will you mary me? tugs at the heart strings as the womans previous apparent depression like nature is suddenly cured as she views each of the pictures of the man and the sequence of words. The Nokia phone is of course used as the medium of communication between these distant lovers. Obtain Action: The final scene of this fifty four second commercial sees the man sitting on a park bench impatiently awaiting the outcome of his proposal. As we see him receiving the answer to his proposal and his sudden explosion of unadulterated joy, a bus in the background trundles off screen to reveal the monstrous Nokia logo. This is a brilliant advertisement as Nokia manages to involve itself within the heart warming relationship that has consumed the audience. This advertisement will particularly appeal to amorous women and might just sway them as they purchase their next mobile phone. Moral Appeal This type of appeal as one would imagine is based on morality. These appeals draw attention on what is right (Trehan Trehan, 2009(2). I think a perfect definition on what moral appeal is and what it aims to do is contained in the following quote Use of moral appeal includes attempts to gain compliance by convincing the target audience that it is morally wrong if it doesnt comply (Heath, 1994). Thus the organisations who use this type of appeal are aiming at a large target market considering that if the message is presented correctly in the advertisement itll have a profound effect on the audience. Environmental Defense uses moral appeal in its advertisement quite ably in its attempt to warn of the looming threat of Global Warming. http://www.youtube.com/watch?v=s-_LBXWMCAM Get Attention: This advertisement automatically draws the attention of its audience as we see a dark, bleak looking environment beside a set of train tracks with the eerie sound on the environment to be heard in the background. Suddenly, the audience sees a close up shot of a worried looking man who simply utters the phrase Global Warming. Hold Interest: Directly after the utterance of the words Global Warming impending doom and tragedy in the form of a moving train hurtling towards the man who is now seen to be standing in the middle of the train tracks. This instantly worries and alerts the audience and is a perfect example of an advertisement using moral appeal as the audience is suddenly fraught with anxiety as to the mans imminent death. Arouse Desire: As the train trundles along at what seems like increasingly greater speed, the man informs us that the irreversible consequences of this global disaster are 30 years away. The fact that the middle aged man of the age bracket [40-50] enlightens us that he wont be affected as he will be on the cusp of death by the time the real effects are felt throughout the planet is an example of the ignorant view expressed by many throughout the world. This blatantly ignorant statement questions the audiences morals. Obtain Action: After his immoral statement, the man walks of the train tracks and a small child is seen to be split seconds away from taking the brunt force of the train. This a hard hitting advertisement as it calls on our morals in relation to what is going to be done to stop this imminent global disaster. I certainly was forced to think twice about the disastrous outcomes of this global problem being caused by the citizens of humanity.

Dont Blame Me :: essays research papers

Who job is it really to realize if you or myself have had too much to drink? What we're discussing is the simple fact if it is a bar's, bartender, or waiters' responsibility for their customers actions once they leave. Some people believe so, like our State of Texas. The question is whose respoonsibility really is it? I actually don't believe that it is no one persons responsibility for how much one person drink, except for the people themselves. The State on the other had believes and enforces thatit is the bar's, bartender, ot waiters' responsibility. Personally, I don't think that there is and one around that knows me well enough how mich it takes me to be drunk or intoxicated to where I may hurt others or myself. To be truthful, at times I don't realize it myself until I actually get up from seat and walk around for a while. So how can we hold others responsible for wat we do after we do after we leave their site? I don't think it is fair; it is nearly impossible to spot everybody that has been served to where you can tell if thy have dad too much. The legal terms the State gives is " the provider (a person who sells or servers an alcoholic beverage under authority of a license or permit) is responsible for the provision (the person who comsumes the alcoholic beverage) for the individual be sold, served, provided with an alcoholic beverage is abviously intoxicated to the extent that he (provision) presents a clea danger to himself and others. The promblem is how do we know? For example, there is a man that stands at 5'8 and weighs 160. Then you have another man that stands at 6'3 and weighs 250. They both fo into a bar together and they sit down at the bar and order Long Island Ice Tea's. Now the first thought that comes to your mind is ,"I better slow the little guy down because this drink has 4 different liquors and he'll probally try to keep up with his buddy?" Which dos happen they wait for each other to finish and order another round together. Now the bartender notices that the little guy is always waiting on the big fellow. So the bartender tries to slow them down, but they say they are all right and he gives them their last drink.

Elements Of Property Offences In UK Essay

INTRODUCTION In most societies today, property offences have become prevalent in most courts of law. There have been cases of property offences here and there in most countries of the world. United Kingdom is not exceptional when it comes to the issue of property offences; therefore, in this seminar presentation a succinct or close examination of property offences in the United Kingdom shall be the focus of our discussion. This will prepare the young and potential layers in colleges for their impending mock law examination. Thus, this paper is a pathway to success in the area of criminal law, as it will broaden the horizon of students stressing in criminal law, particularly in the area property offences. AN OVERVIEW OF PROPERTY OFFENCES   Ã‚   There are wide varieties or kinds of property offences under both the common law and the statue law as initiated by the parliament. Understanding of what is term common law becomes imperative here; the common law is the law which has been built up by judges making decisions over centuries. We refer to the judges’ law as â€Å"precedents†, which it is offer called in most courts today. Like the case above, understanding of property offences; the main statue law passed by the parliament of New South Wales which deals with property offences is the crimes Act 1900, which has been amended by the parliament many times since it was enacted. Property offences thus involve extremely complicated relationships between the property itself, whose property it is and whether or not it is in someone’s possession, and what relationship or understanding there is between the accused and the victim about the property. It is therefore very important to take cursory examination of the various issues that can arise from property offences. This will provide enough insight and information to a better understanding of property offences. The most common offences are larceny, receiving and malicious damage, which shall be treated below. It is an offence under the Crime Act of 1900 in New South Wales to commit larceny. Thus the maximum penalty for such given by the statute is 5 years goal. The meaning or elements of the offence of larceny are governed by the common law, or judge-made law, which have built up over the years with judicial decisions. The elements of the offence of larceny are well established and have been summarized thus. A person must without the consent of the owner, fraudulently and without claim of right made in good faith, take and carry away, anything capable of being stolen, with intent at the time of such taking permanently to deprive the owner of that property. As shown here, each of these elements contain facts which would have to be proven beyond reasonable doubts by the prosecution for the offence to be proved in court. A typical example is that if a person walks into a shop and takes a bag of rice from and walks out intending to keep the bag of rice for himself or herself, and without any permission or right to do so, that person is guilty of larceny. Shop lifting is the most common form of larceny. However, if the facts are charged straightly, the prosecution cannot succeed. This means that if the person who took the bag of rice does not intend to permanently deprive the owner of the rice, then he does not commit larceny. If the bag of rice actually becomes to the person because he or she paid for it in the shop earlier that day and left it in the shop to be collected later, then there is no case of larceny because the person a claim of right and ownership. The variations on the facts are many and every case is haled depending on its own facts in the law court. ACTUS REUS AND MENS REA The actus reus-sometimes called the external element of a crime is a Latin term for the guilty act which, when proved beyond reasonable doubt in combination with the mens rea, i.e. the â€Å"guilty mind† produces criminal liability in common law-based on criminal law jurisdiction of Canada, Australia, New Zealand, England, Scotland, and the United States. According to Allen, Michael â€Å"In criminal law, mens rea—the Latin term for â€Å"guilty mind† is usually one of the necessary elements of crime. The standards common law test of criminal liability is usually expressed in Latin phrase; actus non facit reum nisi mens sit rea, which means that the act does not make a person guilty unless the mind is also guilty†. Thus in jurisdictions with due process, there must be an actus reus accompanied by some level of mens rea to constitute the crime with which the defendant is charged. In this sense, mens rea refers to the mental element of the offence that accompanied the actus reus. In some jurisdictions, the terms mens rea and actus reus have been superseded by alternative terminology. However, there are four general classes of mens rea which its words may vary from one state to another. These include (1) intention (2) knowledge (3) Recklessness (4) negligence. A GENERAL INTRODUCTION INTO THEFT BY THEFT ACT 1968, ROBBERY – S. 8(1) The Act 1960 (1968c. 60) is an act of the parliament of the United Kingdom, governing most of the general property offences in English law. On 15 January 2007, the Fraud Act 2006 came into force, repeating most of the offences f deception. Historically, the Theft Act 1960 resulted from the efforts of the Criminal Law Revision committee to reform the English law of Theft. The Larceny Act 1916 had codified the common law, including Larceny itself, but it remained a complex web of offences. The intention of the Theft Act 1968, was to replace the existing law of larceny and other deception related offences, by single enactment, creating a more coherent body of principles that would allow the law to evolve to meet a new salvations. The Act was assented to on July 26th, 1968. To understand Theft by Theft Act, the basic definition of theft itself becomes imperative. THEFT; DEFINITION In the criminal Law, theft (also known as stealing) is â€Å"the illegal taking of another persons property without that person’s freely-give consent. As a term, it is used as shorthand for all major crimes against property, encompassing offences such as burglary, embezzlement, larceny, looting, robbery, mugging, trespassing, shop lifting, intrusion, fraud (theft by deception) and sometimes criminal conversion†. Theft is offer considered to be synonymous with larceny. In this work, theft has replaced larceny. Therefore, someone who carries out an act o for makes career of theft known as a thief. Therefore, a person shall be guilty of theft if he dishonestly appropriate, property belonging to another with the intention of permanently depriving the other of it. DETAILS OF THEFT TO THEFT ACT – 1968 THEFT ACT 1968, AGGRAVATED BURGLARY. ROBBERY = P. A person is guilty of robbery if he steals, and immediately before or at the time of doing so, and in order to do so, he uses force on any person or puts or seeks to put any person in fear of being there and there subjected to force. This means in a clear and simple term that the victim of such robbery is subjected to either physical or mental torture. This is a strategy employ by the robber to accompany his / her mission. In this case, a typical example is relevant. Take for instance, Mr. Johnson and Alfred entered a hotel with a gun and shot to the air to intimidate the customers and the workers, collected monies and other valuables from them, on their way out of the hotel, they were caught by the alerted patrol team of the police, in this situation Alfred and Mr. Johnson are guilty of robbery. A person guilty of robbery or of an assaults with intent to rob, shall on conviction on indictment be liable to imprisonment for life. This should be the case of Alfred and Mr. Johnson exemplified above. BURGLARY A person is guilty of burglary if: He enters any building or part of a building as a trespasser, he steals or attempts to steal anything in the building or that part of tit or inflicts or attempts to inflict on any person therein any grievous bodily harm. The offences referred to in sub-section 1(a) above are offences of stealing anything in the building or part of a building in question, of inflicting on any person therein any grievous bodily harm or (raping any person therein, and of doing unlawful damage to the building or anything therein. iii.  Ã‚  Ã‚  Ã‚   A person guilty of burglary shall be on conviction on indictment be liable to imprisonment for a term not exceeding; Where the offence was committed in respect of a building or part of a building which is a dwelling fourteen years; In any other case, ten years. References in subsections (1) and (2) above to a building, and the reference in subsection (3) above to a building which is a dwelling, shall apply also to an inhabited vehicle or vessel, and shall apply to any such vehicle or vessel at times when the person having a habitation in it is not there as well as at times when he is. A good example of a person who seems to be guilty of burglary is established thus; Mr. Ali broke into Mr. John’s room, while he is away in Germany, on leaving, the security caught him, and dragged him to the court; John Mr. Ali’s action, he is guilty of burglary and is liable to face the charges and all the penalties. OBTAINING PROPERTY BY DECEPTION. S. 15    Any property acquire without the consent of the own through any form of dubious means is said to be a crime. Take for instance, it a vehicle is taken with the consent of the owner, it is said to be legal, however when consent if ignored, it is then said to be deception. Another good example is when one put up a force identity to hire a car. This overlaps with the 15 offences of obtaining property or services by deception. Taking by force may be robbery when defendant did not intend the victim to recover the car at all or so seriously damaged that it amounts to theft. It the evidence is insufficient for theft, the alternative charges are aggravated vehicle taking or blackmailing under S21. â€Å"Note that S12 (7) protects the interest of people hiring or buying under a hire purchase agreement deeming them to be the owner for the purposes of S12†. http.//en/wikipedia.org/wiki/IWOCH/ without the consent of the owner. AVERSION OF LIABILITY BY DECEPTION UNDER S.2 – D THEFT ACT 1979 Forgery is the process of making or adapting objects or documents 9see false document), with the intent to deceive. The similar crime of fraud is the crime of deceiving another including through the use of objects obtaining through forgery. Copies, studios replies, and reproductions are not considered forgeries, though they may later become forgeries through knowing and willful misattributions. In the 16th century imitators of Albrecht Durer’s style of print making improved the market for their own prints by signing them â€Å"AD†, making them forgeries. In the 20th century the art market made forgeries highly profitable. There are widespread forgeries of especially valued artists, such as drawings meant to be by Picasso, Nee, and matisse. This usage of â€Å"forgery† does not derive from metal work done at â€Å"forge†, but it has a parallel history. A sense of â€Å"to counterfeit† is already in the Anglo-French verb forger â€Å"falsify†. Forgery is one of the techniques of fraud, including identity theft. Forgery is one of the threats that have to be addressed by security engineering. A forgery is essentially concerned with a produced or altered object. Where the prime concern of forgery is less focused on the object itself – what it is worth or what it proves† – than on a tacit statement of criticism that is revealed by reactions the object provokes in others, then the larger process is a hoax. In a hoax, a rumor or a genuine object â€Å"planted† in a concocted situation, may substitute for a gorged physical object. OBTAINING A MONEY TRANSFER THROUGH DECEPTION Obtaining a money transfer by deception (1) alter section 15 of the (1968 c. 60) theft Act 1968 insert – â€Å"is a obtaining a money transfer by deception A person is guilty of an offence if by any deception he dishonestly obtains a money transfer for himself or another. A money transfer occurs when – a debit is made to one account a credit is made to another account the credit results from debit results from the credit References to a credit and to a debit are to a credit of an amount of money and to a debit of an amount of money. It is immaterial (in particular) – whether the amount credited is the same as the amount debited whether the money transfer is effected on presentment of cheque or by another method whether any delay occurs in the process by which the money transfer effected. Whether any intermediate credits or debits are made in the course of the money transfer. Whether either of the accounts is overdrawn before or after the money transfer is affect. A person guilty of an offence under this section shall be liable in conviction on indictment to imprisonment for a term not exceeding tem years. 15 B section 15A: supplementary (1) the following provisions have effect for the interpretation of section 15A of this Act. â€Å"Deception† has the same meaning as in section 15 of this Act. â€Å"Account means an account kept with – a bank or a person carrying on a business which falls within subsection (4) below A business falls within subsection if – in the curse of the business money received by way of deposit is lent to others; or any other activity of the business is financed wholly or to any material extent, out of the capital of r the interest on money received by way of deposit. For the purpose of subsection (4) above – all the activities which a person carries on by way of business shall be regarded as a single business carried on by him; and â€Å"money† includes money expressed in a currency other then sterling in the European currency unit (as defined in council regulation N. 3320/94/EC or any community instrument replacing it†. Nothing in this section has effect in relation to anything done before the day on which this act is passed. Dishonesty retaining a wrongful credit (1) after section 24 of the theft Act 1968 insert – 24 a dishonestly retaining a wrongful credit (1) A person is guilty of an offence if – a wrongful credit has been made to an account kept by him or in respect of which he has any right or interest. He knows or believes that the credit is wrongful; and he dishonestly fails to take such steps as are reasonable in the circumstances to secure that the credit is cancelled. References to a credit are to a credit of an amount of money. A credit to an account is also wrongful if it is the credit side of money transfer obtained contrary to section 15A of this Act; The few sited examples should do as they have clearly established the meaning of deception in the case of money transfer. Conclusively thus, this piece of work is a pathway to a great success in the area of criminal law in relation to students who are preparing for their mock examination. In this regards, the student of criminal law, at the end this seminar paper presentation will be sure that they won’t be ridiculed by any kind of question that might likely confront them. Thus, this paper is a total and holistic review of Theft by Theft Act of 1968 under the U.K criminal law. The paper thus is an eye opener to the students as many thing, would become quite clear to them. REFERENCES Allen Michael (2005) Criminal Law. Oxford. Oxford University Press. //en.wikipedia.org/wiki/TWOC without the content of the owner.

Jk Lki Hjk Hkjg H Nknm, Essay Example

Jk Lki Hjk Hkjg H Nknm, Essay Example Jk Lki Hjk Hkjg H Nknm, Paper Jk Lki Hjk Hkjg H Nknm, Paper John De Cleene English Harris Due: December 2, 2010 Horror and Tension Within The Tell Tale Heart Edgar Allen Poe is most famous for his remarkable gothic fiction stories. In fact, some would almost consider him to be the father of them. One of his most recognized pieces is The Tell Tale Heart. This particular tale tells the story of a man who in the end turns out to be insane when he hears the beating of a dead man’s heart. The narrator kills an old man who did nothing wrong. The only thing that made the narrator kill the old man was the old man’s â€Å"vulture eye. If it weren’t for the literary devices used by Poe the tale would not be what it has become. He creates an atmosphere of horror and tension by focusing greatly on the different elements of stories and using them in the specific ways to toy with the reader’s mind. Poe’s descriptions, style of language, and other elements used in The Tell Tale Heart help to create the atmosphere of horro r and tension that make this tale so bone-chilling. One thing that truly makes a story what it is would be the story’s setting. The Tell Tale Heart is set in a mansion, it seems, by the descriptions that Poe uses, â€Å"And every morning, when the day broke, I went boldly into the chamber, and spoke courageously to him†¦Ã¢â‚¬  When one thinks of chambers it is usually linked back to mansions. Mansions are thought of as enormous and spacious places that seem to continue on forever. A mansion with only two people in it, the narrator and old man, would feel very empty and bare. While reading the tale one would also feel very empty and bare because that is the kind of sense the setting gives them. Another way Poe uses the setting to create his atmosphere is while the narrator is spying on the old man through the door, â€Å"His room was as black as pitch with the thick darkness, (for the shutters were close fastened†¦Ã¢â‚¬  The words he uses generate a feeling of claustrophobia. â€Å"Thick darkness† and â€Å"shutters were closed fastened† both make the reader feel cramped and agitated, as if there is nowhere to escape. There is a feeling that it is too late to turn back and you are trapped with no way out. Even in such a spacious mansion, you are trapped for good. Another element that Poe uses to create such a horrific atmosphere is the point of view from which the tale is told. Throughout the tale we only get one person’s point of view because it is told in a first-person narrative. This allows the reader to get inside the narrator’s mind and truly understand what he is thinking. In the beginning the unnamed man introduces himself. He tries to convince the reader that he is sane, â€Å"TRUE! -nervous -very, very dreadfully nervous I had been and am; but why will you say that I am mad? † Though over time as we get to know the man better he starts to show signs of being insane, â€Å"I knew that sound well, too. It was the beating of the old mans heart. † It is not possible for the narrator to hear the old man’s heart because he had just killed him. He killed the old man, cut him up, and buried him under the floorboards. It is impossible for the heart to still be beating, and any man who would believe so is insane. The narrator hallucinates the sound of the beating heart. Listening to a man who has proven to be insane makes the reader unsure of what is going to happen next. Anything can happen with the man and you do not know exactly what is going to next. It keeps you on the edge of your seat because at any moment he could lash out and go crazy. If the tale was told by the policeman, for example, the reader could not come to the conclusion that the narrator is insane and the reader could not get into the narrators mind. Another thing that the first-person point of view does is that is can drag the reader into the tale. Throughout the tale the narrator keeps referring to the reader as â€Å"you†, â€Å"TRUE! -nervous -very, very dreadfully nervous I had been and am; but why will you say that I am mad? † By addressing the reader as â€Å"you† it drags the reader into the tale. They aren’t just reading the tale anymore; they are now a part of it. They get sucked in and now feel what the narrator feels. They now experience what the narrator experiences. Style and language in The Tell Tale Heart is another story element that Poe uses to create his atmosphere of horror and tension. His use of metaphors, similes, personification, alliteration, punctuation and dictation help make the story so spine-chilling and blood-curdling. Without theses story elements Poe’s tale would not be what it has come to be. Metaphors are used to help people understand something by comparing it to something else that is more understandable, â€Å"He had the eye of a vulture -a pale blue eye, with a film over it. This metaphor shows how the narrator saw the eye. He didn’t just see it as any other eye; he saw it as more. He thought of it as a piercing eye from a vulture. In the tale the narrator tells the reader that the reason he wants to kill the old man is because of the old man’s eye. This metaphor helps the reader understand tr uly how much the narrator didn’t like the old man’s eye. The reader starts to understand the narrator more and more and can now begin to truly understand the narrator’s insanity. In addition to metaphors there are similes. Similes are similar to metaphors because they are also used to compare and contrast objects or ideas. They are formed when words are put together that almost create an image in your mind. Poe’s use of similes also helps contribute to his atmosphere of horror and tension, â€Å"black as pitch. † This simile gives the reader an idea of exactly how dark it is. It is impossible to see, no light at all. Since this simile is used the reader now has a true understanding of what the narrator sees and they now almost feel as if they are in the story themselves. Personification is another story element that Poe uses in his tale. Personification is used to bring objects or anything abstract to life and give it human-like qualities, â€Å"Death, in approaching him had stalked with his black shadow before him, and enveloped the victim. † With this use of personification is Poe’s tale death is now brought to life and has now become part of the story. Since death now has human-like qualities it can do things that contribute to the tales in ways that it could not before. The personification of death makes death a reality to the reader, which creates a feeling of horror. Another story element along with personification is alliteration. Alliteration is the repetition of certain syllables or sounds in a group of words one after the other, â€Å"It is the beating of his hideous heart! † In Poe’s tale the use of this alliteration gives the reader a sense of anxiety because the narrator is starting to become very nervous. This is the very last line in the tale and it leaves the reader with a feeling of uneasiness. That is because the narrator is starting to become very edgy and skittish. Poe also uses specific punctuation to make the narrator seem very tense and jittery, â€Å"Was it possible they heard not? Almighty God! -no, no! They heard! -they suspected! they knew! -they were making a mockery of my horror! † Here Poe uses a hyphen to create a sense of anxiety by making the narrator talk in a skittish way. The narrator is starting to become uneasy and the reader can tell he is starting to go crazy. It is uncertain what is going to happen next. Lastly, the specific dictation Poe uses is another s tory element that contributes to his atmosphere of horror and tension. Repetition is common in The Tell Tale Heart, †It grew louder -louder -louder! † Here the narrator repeats himself while describing a constant sound that he hears that will not disappear. His repetition creates a feeling of agony for the reader because the narrator is becoming very nervous and jittery. The narrator is starting to go crazy at this point and what is about to happen next is uncertain. The atmosphere of a story makes a story what it is. Different atmospheres can make two stories completely different. To create his atmosphere of horror and tension Poe created a very suspenseful ambience, â€Å"And then, when my head was well in the room, I undid the lantern cautiously-oh, so cautiously -cautiously (for the hinges creaked) † At this moment the reader is on the edge of their seat, not wanting to move a muscle. Throughout the whole time while the narrator is trying to open the door the reader is still, as still as the narrator, â€Å"Upon the eighth night I was more than usually cautious in opening the door. A watchs minute hand moves more quickly than did mine. † The reader is sucked into the story and cannot move, fearing that the old man might wake up. The reader acts as the narrator does, barely moving their hands. Poe’s atmosphere in The Tell Tale Heart is thought to be bone-chilling, and that it definitely is. Edgar Allen Poe’s tale, The Tell Tale Heart, is one of the most famous gothic fiction short stories ever written. His use of different literary devices create an atmosphere of horror and tension, and without them the tale would not be what it has become. In the beginning of the tale the narrator tries to convince the reader that he is perfectly sane. Though throughout the story the reader is proven otherwise. He starts to become insane and go crazy. All throughout the story the reader is on the edge of their seat, unsure of what is going to happen next. Edgar Allen Poe’s gothic fiction tale undoubtedly has an atmosphere of great horror and tension.

Causes of the Russian Revolution essays

Causes of the Russian Revolution essays The Russian revolution was caused by the continual breakdown of the governments in Russia and the incompetency and authoritarian views of it's czars. Their failures as leaders included policies that neither pleased nor benefitted the people. By the end of the nineteenth century, Russia's economy, government, military, and social organization was at an extreme decline. Russia had become the least advanced of the major European nations in terms of political and social development. There was no parliament, and no middle class. The Church, officers, and other important people and institutions were firmly against social progress. The disastrous defeat of Russia in the Crimean War in 1855 and 1856 exposed weaknesses of Russia's various For the first few decades of the 1800's, Russia's outlook was brighter under Alexander I, who was relatively liberal. He became more reactionary however, and following his death, a group of young army officers tried to overturn the Czardom. This was called the Decembrist Revolt. The next czar, Nicholas, was a die hard authoritarian. The Administrative system continued to decay regardless of his iron fisted rule. The gap between the rich and the poorer continued to widen. Over five hundred peasant revolts took place during his reign. Alexander II, who took the throne in 1855 tried to avert revolt by attempting reform. In 1861 he freed the serfs and gave them expectations of free land allotments. But to their surprise, and anger, they were only given the opportunity to share it as members of a village commune(mir). In addition, the mir had to pay back the government for the land over a period of 49 years with interest. Alexander also formed a series of elected local councils that gave districts restricted jurisdiction of certain aspects of life. He too ...

Risk management Assignment Example | Topics and Well Written Essays - 2500 words - 1

Risk management - Assignment Example Hacking is the term, which refers to intrusion in a computer system or a whole computer network in order to exploit the data or information for any possible purpose. Hacking is an illegal activity in which a computer system or network is being accessed by external sources. Hackers have several prominent reasons for which the activity of hacking occurs. These reasons include financial benefits, industrial espionage, and online extortion and challenge (Pankaj, 2005). There are several categories of hacking which are listed below: White Hat: Hackers attempts to break security systems for testing purposes, which are non-malicious (Graves, 2007). Blue Hat: hackers are external intruders who aim to test a security system before its launch (Graves, 2007). Black Hat: hackers are intruders who break security for personal reasons or gain (Graves, 2007). Grey Hat: hackers voluntarily breech the network security to inform about the weaknesses to the host (Graves, 2007). Elite Hacker: is consider ed to be the most skilled hackers (Graves, 2007). Hacktivist: aims to announce a political, social or religious proposal through hacking (Graves, 2007). Nation State: are official hackers who are officials of intelligence or cyber warfare operatives (Graves, 2007). Introduction As the overall background and description of hacking has been stated in the previous paragraph, the aim of this report will be stated in this heading. The potential risk of hacking is intrinsically associated with any organization, which is based upon computer networking. In contemporary times, all of the organizations utilize the technology of networking in any industry or business, but there are several businesses, which are entirely based upon computer networking. Most of these organizations are service providers and most of the official occurrences for these organizations are dealt online. From all of these organizations, Sony is a prominent corporation, which do not only provide services, but it has prod uced several electronic products for entertainment. Out of this vast range of products, which have been produced by Sony, PlayStation is one of the most successful products. However, in 2011, Sony had to come across with an intensely grave IT problem, which was caused by external intrusion, by hackers. This incident caused a great loss to the company, not only in monetary terms, but also in terms of popularity and reputation. The incident is known as Sony Network Outage in which Sony had to turn off the whole PlayStation network for several days. This report is aimed to analyse the Sony Network Outage with respect to the seven stages risk management cycle. It will also present a brief explication of each step regarding the problem faced by Sony. Sony Network Outage 2011 It was in April 2011 when Sony Playstation Network got down. Approximately 77 million user s’ accounts of Sony Network got hacked. The accounts were actually seized, preventing the users to access Sony’ s online web services (Peckham, 2011). The accounts were stolen and the hackers retrieved the personal identification information of the users. It was an attack of three days and after that Sony shutdown its network on April 20, 2011. The attack lasted for 24 days keeping Sony network under the control of the hackers. The risk assessors claimed out that it is one the largest security breaches the company has ever faced. It was something, which really brought

Methods to deal with difficult trainees while conducting training - Research Paper

Methods to deal with difficult trainees while conducting training - THIS IS FOR A TRAINING AND DEVELOPMENT COURSE - Research Paper Example Introduction: Training and development have become the quintessential factors for effective human resource development in contemporary organizations, and therefore are the value-adding factors for organizational growth and sustenance. Instead of the conventional theoretical approach to learning, training is adopted to impart learning in organizations, which Lall and Sharma define as â€Å"a systematic procedure or technique by which a skill is developed in a person/employee of an organization,† (2009, p.444). The main components of any training include trainer, trainee, training methods, and time and resources. Trainer refers to the individual that imparts learning through various activities and with the use of his/her knowledge, understanding, experience of the topic to be learned and about the individuals that are interested in learning a specific topic; these individuals that seek learning through involvement, action and commitment are referred to as the trainees. The train ees’ characteristics, skills, and motivations help the trainer in determining the training method to be used to deliver the training. Trainer will have to adopt specific approaches to handle different types of trainees and to address any behavioural issues that can affect the training execution and effectiveness. Based on teachings from literature and case studies, an analysis will be performed to understand the implications of trainee personalities on their own learning and on the other trainees as well as the impact of these personalities on the training effectiveness. Finally, conclusions will be drawn based on key findings and analysis. 2. Literature review: Effectiveness of any training can be seen only when the trainees are able to apply the knowledge, skills and attitudes acquired through the training course to work areas or real-time situations (Nijman et al., 2006). This requires optimum commitment from both trainees and trainers; however, studies identify a number o f reasons for training ineffectiveness one of which includes disruptive trainee behavior, such as anger and talkativeness as seen in following case studies. 2.a. Case study 1: Angry Trainee Hara (2010b) explains about a case where controversial subjects are taught to about 20-25 students in order to make them understand about the possible existence of different perspectives to a subject. One such subject related to the position of women in the U.S culture, which thwarted a student, Tina, resulting in a furious reaction refusing to read such topics as it challenged her belief about the status of women in the U.S culture. If such a thing was to happen in a training course related to organizational development, the trainees and the organizations will be affected. When the trainees express their anger during a training session, it will certainly affect the motivation and morale of the rest of the trainees. In this case, misunderstanding and misinterpretation will increase between the tr ainees coming from different cultural backgrounds. 2.b. Case study 2: Talkative Trainee Hara (2010a) describes the case of talkative Nancy and how this behavior disrupts the concentration and morale of other members in the session. Quoting an example of a student in a classroom, the author refers to Nancy as the ‘know it all-Nancy,’ who always tries to give all the information that she has related to the subject being discussed and goes beyond the subject topic to give information. Hara (2010a)